Archive for the 'Building on a Budget' Category
 BuildYourOwnMLM.com |
Desire is a funny thing.
It can drive you to do unthinkable, desperate things when it reaches the tipping point. Your judgment can become clouded, and you can suddenly find yourself doing things normal, sensible people just don’t do. I found myself in this position a few short years ago as I pursued my career in network marketing. With the “seat-of-my-pants” move to California to work with my up-line. No money, no friends, and no where to live. |
As I desperately searched for a way to find prospects and build my network marketing business, I stumbled across a prospecting/lead generation company that showed distributors how to generate local leads using “sizzle cards.”
They were basically bright yellow business cards with a catchy headline and 800 number printed on them. The idea was to just leave them around town, at restaurants, gas stations, banks, car windows, etc, as you went about your day.
People would pick them up. Call your 800 number. Hear a nice 3 minute message full of testimonials, and were then prompted to leave their contact information if they were interested.
“This is perfect,” I said to myself…
I cannot afford to spend $300+ a month on leads because I’m so broke I’m having to live on Del Taco and Raman soup. So if I can use these sizzle cards to generate interest locally, I can get some people over to the weekly opportunity meeting, and BAM! Instant network marketing down-line!”
About 10 days later my box of 2000 canary yellow cards arrived, and that evening I hatched my diabolical plan for the network marketing conquest of Temecula CA. (Insert evil villain laugh here).
I spent the next 2 weeks canvassing the town with my yellow sizzle cards.
Around midnight, I’d head out on my bike (use to race in recent years), stuff my spandex jersey pockets full of cards, and then ride all over this small town dropping cards in shopping centers, ATMS, and business parking lots.
The end result of my masterful network marketing campaign…?
Let’s just say I was back in Texas a month later in a corporate job… Ouch.
So why did it fail? Simple. I was targeting the wrong people with the wrong message. I was targeting “business lookers,” not “network marketers.” I was targeting people “who would like to,” but who never actually “do.”
I wasn’t leveraging my time through proper advertising that would get my message in front of hundreds or thousands of people a day automatically.
The “network marketing opportunity” message I was promoting was the wrong message to begin with. Network marketing is a business of advertising and promotion pursued by people who have no idea how to do either, and I was the Poster Boy for that description at the time.
I tell this story because I continue to see people do silly things like this today out of their sheer desire for success. Whether it’s posting signs, hanging flyers on cars, or handing out CD’s at the shopping mall.
The action is commendable, and the desire will pay off, but there are much smarter ways to market and promote your network marketing business.
From waiting tables to millionaire at 29, Mike Dillard, is a professional marketer who has taught over 100,000 entrepreneurs from around the world how to tap into the power of his attraction marketing techniques. Sign up for his free e-course at: BuildYourOwnMLM.com
| BuildYourOwnMLM.com |
The following ad was a very successful pay-per-click ad on Google in 2004 for a $500 training seminar.
“(Company name) Reps. Come see how I got 79 sign ups in 90 days without ‘calling’ anyone.” Here is what that ad really says: “I am an expert. I got 79 sign ups in 90 days. I can help you. This is EASY and FAST. I did it without calling anyone. You do not know how to do this. I can show you how and make your life easier. Let me ease your pain and help you sponsor more reps.” But here is the real kicker: these guys are charging $500-$1,000 to get access to this information, and people are just throwing money at them left and right. The only problem with their system is that it is NOT automated. It is a sales job, and takes too much time away from building their primary program. |
You are probably struggling to get your prospects to hand over $100-$300 to get started in your business, yet these guys are making a fortune promoting a “how to” course that will show people how to build the floundering business you sold them in the first place!
Why? Because you are only providing a part of the solution the prospect is looking for when you are promoting your business with your current sales tools. You are leaving out the blue prints/system, so they are going somewhere else to buy that, and as you can see, people are willing to pay big bucks for it, VERY MAGNETIC!
Now we will look at the typical ad you see put out there by people who do not understand the psychology behind marketing yet. This is a real ad I pulled from Google: Breaking News (Company), Fastest Growing Team In (Company), Questions? Feel free to call me. www.(xxxxxxxx).com
What the ad really says: “Another company is launching. We have the best team. Call me.”
What the average network marketer who reads that ad will think: “Another company is launching. Big deal I have already joined three start-ups in the past, and I am still broke. “Fastest growing team?” That is what we had last time. My team did not grow fast.
Call you with questions? Why so you can pitch me on your “big deal company.” No, thanks, I already have one.” Did it appeal in any way to the triggers people respond to? Nope! You have to think very carefully about the ads you write because you will get EXACTLY what you ask for!
Do you want to attract the bottom feeders looking for “quick and easy,” or do you want to attract leaders who know there will be an investment of time, money, and effort involved.
These next few ads promote weakness and attract LAZY people. You will get a high response rate, but you are deceiving yourself.
“5×9 Matrix With Massive Spillover! Join Today for Only $20! We Do All the Selling For You!”
“New Company Launch! We Build One Leg for You! Grab Your Position Now!”
This next ad is SOOOOO BAD that I truly hope this person stumbles across my book. Use the “so what” rule and see what it reveals.
“MLM Business Opportunity, New Business with Great Products Dare to venture on a New Frontier.”
And then there was: “Want a Marketing Miracle? Plug into Turnkey Global Marketing For Instant & Long-Lasting Success!
Instant and long-lasting? Right. This is the kind of junk you DO NOT want to advertise IF you want to attract real long-term leaders.
The next ad is a GOOD AD and variations of it have been used for two-three years now. The headline sorts people and grabs the type you want to hear from. Line two states a massive benefit/solves a problem.
The offer of the ad is a generic report. Lots of value. Provides the SOLUTION to a painful problem: Not enough reps.
“Attn: Hardworking Network Marketers. Add 20-30 People Per Week. 5 MLM Secrets Free Report.”
People know if they are hardworkers or not, so only the people that know you have to work hard to be succcesful will contact you. The numbers in the ad are also very realistic and achievable. On top of that, the person realizes they will probably learn something beneficial from the free secrets and therefore they will be willing to contact you or go to your website.
It is my hope that, if you are not satisfied with your advertising results, you learned something very valuable about how to magnetically attract people to you through your advertising. Good Luck!
From waiting tables to millionaire at 29, Mike Dillard, is a professional marketer who has taught over 100,000 entrepreneurs from around the world how to tap into the power of his attraction marketing techniques. Sign up for his free on-line boot camp at: BuildYourOwnMLM.com
Article Source: http://EzineArticles.com/?expert=Mike_Dillard
Are you tired of breaking the bank trying to build your business? Placing expensive pay per click ads, and not getting the traffic to your sites that you really want?
Well I have some good news for you today. Mike Dillard recently released a series of free videos for you, that will help you to build your business even if you are on a tight budget.
I suggest that you check them out. It really helped my business. I no longer have to spend a ton of money on my ads and I am getting more traffic than ever.
You can get free instant access to these videos here:
Enjoy,
Ken McVay
Is your home business costing you way more money than you thought it would? Are you prospecting yourself broke? Not getting your opportunity in front of enough people?
To tell you the truth, building a home business the using the old methods can be costly and time consuming to say the least.
But what I could tell you that there is a way for you to actually build your home business faster, get your opportunity in front of more people, and all without spending a ton of money.
Would you be at all interested in something like that?
Well here is some good news. My friend Mike Dillard released a new free video series that will show you how to build any home biz even if you are on a shoe string budget.
He will reveal how you can increase your exposure, and get more traffic to your sites for $500 or less.
If you are completely tired of prospecting yourself broke and actually want to get some results in your biz, then I urge you to go to the link below and get your hands on these free videos.
They are absolutely free, but you better hurry before Mike comes to his senses and starts charging people for these videos.
http://www.ClickProfitJam.com/
Few understand it. But this MLM lead generation method can give your business giant exposure with very little work. And I’m going to give you a practical demonstration of how I use this method to get free leads for “Building on a Budget”. If you’ve been living under a rock for the last couple of weeks that’s Mike’s latest network marketing affiliate program.
Have you heard of Justin Herald? Here’s a young man who started a business as a practical joke for $50 and turned it into millions “almost over night”.
His claim is that his clothing label, “Attitude”, has never paid for advertising.
Justin’s was an inspirational story of a kid with a bad attitude who became a success. When the press heard his story, they competed for who would interview him.
Getting an endorsement on the news gave him a competitive edge and plenty of free exposure. So much, that “Attitude” has become a household brand name simply through the news.
The question is, how do you get your Home business to make the news?
“Am I a News Story”
Is your business made up of mainly women? Or do you have a huge downline of young 18-25 year-olds? Are you a well known person in your area and people would be interested to know you’re running a home business now?
Watch the news and read it. Find those stories about others in the community. Why did their story make the news?
Pick an angle that you like and construct a story for yourself around it. And make sure your story is factual.
How to Attract Journalists and News Stations to You
A “press release”, is a mini article telling your story in a journalistic style to the journalist. Is your story worthy of news? That’s all the journalist needs to know.
Sell to the press the story about “Building on a Budget”.
The first video of “Building on a Budget” showed us how to use split testing to get more leads for the same price we were originally spending. These are effectively free leads.
Is it newsworthy to Home Business owners? That’s an “unconventional” method of getting more advertising power for the same price. Anyone who advertises will want to read about that!
At the end of your story you need a natural lead-up to promote your website. I do that simply by referring to my company name and putting the address in brackets. For example, “Magnetic Sponsoring’s latest affiliate program “Building on a Budget” (http://www.ClickProfitJam.com)”.
“Yo, Google, Lend Us a Hand!”
Before writing the press release and issuing it to journalists, we need to do some keyword research.
Why?
Because when we post our story to the internet, we want journalists and potential customers to find it easily in search engines.
Journalists will come across your story through RSS feeds, searches on the internet, or searches in social news networks.
Often bloggers also create content in the same way as journalists do. They’re valuable to you too.
It’s no time to get lazy. Out with the keyword research tools!
You can use wordtracker’s free keyword tool. Type into it the broad term you want people to find you under and submit to learn of related keywords they’re searching for.
From these, you’ll pick the keywords with the highest number of searches and then find out from Google how many pages are competing for them. Ideally you’ll keep the ones with least competition.
You should have a small list of say 5 keywords now. Write one variant of your press release for each keyword.
Making the News
People usually browse a list of news headlines and only read the summary for the ones which interest them.
Head over to prweb.com or 24-7pressrelease.com and find the category or categories you intend to post your story to. Most of the people posting here are amateurs. How can you stand out from the crowd?
Your headline also needs one of your keyword phrases.
There are 5 keywords, so create five news headlines using those exact words. Afterwards, you’ll be able to submit the same press release to different websites and only change the headline. (Note: Submit only one press release per website or you’ll be rejected).
Here are some other press release submission sites: www.express-press-release.com, www.free-press-release.com, www.openpr.com, www.i-newswire.com
If our story is really newsworthy, people will discuss it socially in social networks. Let’s share our news with them too!
Submit your press release’s URL to Digg and tell the story. Both the Digg submission and the press release should have the same title.
Remember to also blog about the press release on all your blogs. Be sure to always link back to the press release.
If you’ve built a MySpace list of home business owners, post a bulletin about your story. Use your MySpace blog to open the story for discussion too.
Duration : 0:3:8
Is Intel worth the extra money, or should I just get a AMD processor?
AMD is just as good if not better than intel for less $$$. buy AMD
Are your tired of running yourself in circles trying to building your home business? Spending more money than you are making? The same old same old stuff makes you want to quit faster than you can blink?
Well I have some good news. You no longer have to spend yourself stupid building your business. You can now build your business on a budget. Let Mike Dillard’s free video series show you how!
Building on a Budget
Building your home business can truly be a costly one. Each time you turn around you seem to spend every dollar you have on advertising and not getting ahead in your business.
It basically will nickel and dime you to death.
You really can’t get ahead in your business if you have to spend a ton on advertising, especially when you are first starting out.
Wouldn’t it be nice if someone could show you basically step by step how you can build your home business without spending a ton of money while doing it?
Well, there is some good news.
I recently came across something that I think will really help your business as it has mine.
It is a videos series by a guy named Mike Dillard called “Building On A Budget”.
In these videos Mike shows you how to build any home business for $500 or less.
I took these free videos and purchased his ridiculously low priced book, and within two weeks of applying the techniques he teaches and am now getting as many as 10 new qualified prospects per day.
The best part is that I did not spend much money while doing it.
Now I have the tools to grow my business without getting nickel and dimed to death.
Duration : 0:7:31
http://www.LeadsThatLead.com
If you’re building your home business on a budget, then you must WATCH THIS VIDEO… it could change your life!
Mike Dillard is giving away several free videos and articles that will show you how him and his team use the internet to generate TONS of free traffic for their websites and business… In fact, they get over 30,000 visitors per day! (That’s more than big MLM companies like XanGo, PrePaid Legal, Agel, and Herbalife, just to give you an idea…). And here’s the best part…
You don’t need to be a computer expert in order to use these simple techniques and get BIG results. So if you’re building your business on a budget, WATCH THIS VIDEO NOW and then click on the link http://www.LeadsThatLead.com You can then fill in the INSTANT ACCESS FORM to starting viewing for first video in this FREE training series. You will be shown how to start driving tons of traffic to your websites without spending a dime in most cases!
The video is the first in a series just released by Mike Dillard called “Building On A Budget.” http://www.LeadsThatLead.com
Whatever business you are in, whether it be a traditional or a network marketing business this information is priceless for those of us operating on a budget… become one of the next Internet Millionaires in 2009 !
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Duration : 0:1:40