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I don’t see things the way I used to.Mike Dillard’s seen to that. When friends used to send me email about some “pre-launch opportunity I just had to get in on, I’d always try to find time to look at whatever it was they were promoting. Sometimes, I’d even do as they suggested and “get in at the top.”
Sometimes I’d make a few bucks… sometimes, it might be a few thousand. In the end, however, they all faded into well deserved obscurity and left me wondering where the next mortgage payment was going to come from. |
After more years of this Merry-Go-Round routine than I’ll admit to, one of my newsletter readers sent me a note about Mike Dillard’s Magnetic Sponsoring. He added that Mike was offering some free training, and said, “Don’t bother buying the book – just read the man’s newsletters and grab the free training.”
I won’t recap what happened – you can read about it here – I’ll just assume you’ve read my review and get on with the task at hand.
I can tell you this – my friend was dead wrong. Looking back, I wish he’d told me to buy Magnetic Sponsoring. He could have saved me 2 or 3 years of aimless “marketing” grief, but he chose not to. Looking back, I’d guess that he’d never read the book or taken one of Mike Dillard’s courses, and was simply hoping to profit if and when I did.
I never heard from the guy again, which goes to show you how foolish some “wannabe” marketers can be. HE should have bought the book.
Mike Dillard changed the way I look at things… I devote a lot of time to social networking, primarily on MySpace, where you’ll find me as “Island Roamer.” I have accumulated a Friends List of more than 3,300 people, and, true to Magnetic Sponsoring tenents, I don’t waste time trying to sell them lotions and potions.
Instead, I send them a daily motivational bulletin which includes a link to one of my blogs, so that they can get to know who I am and what I believe.
Every day, without fail, one or two of these MySpace Friends will send me a note… you guessed it… offering me a chance to “get in at the top” with whatever fantasy opportunity they’re flogging this month.
When I get these invitations – blatant commercial pitches – there’s a near-instant realization that the sender isn’t successful, isn’t making any money, and doesn’t know how to change.
I don’t think it, I KNOW it.
How? Because they haven’t even tried to offer me value – they just pitch their “amazing, once in a lifetime deal” because they know I’m a marketer and they assume I’m as poorly prepared for my craft as they are.
Been there, done that, got the credit card bills to prove it.
I don’t have time for that crap. I don’t have time for people whose only interest in me is whatever they can take from me before their “business opportunity” falls apart.
They don’t introduce themselves, they don’t prove their value, they don’t offer to train and support me, they just say “buy this, buy that” and move on to their next victim.
Sure, they mean well, and they think they’re doing things the “right way,” and I’d bet they haven’t a clue why they aren’t making any more money this year than they were last year.
I’d tell them about Mike Dillard, if they’d only ask, but they don’t, and I simply cut them lose and write them off.
They aren’t the kind of folks I want to do business with.
The bottom line? If you haven’t read Mike Dillard’s “Magnetic Sponsoring,” we aren’t going to be doing business together any time soon. I need people on my team who know and understand the principles Mike teaches, and I won’t accept anything less.
Unlike my anonymous “friend” who told me to read Mike’s newsletter and “not waste my money buying the book,” I’m going to tell you, right up front, to get off your ass and get Magnetic Sponsoring now, because I know something you don’t: If you take my advice, the day will come when you’ll thank me.
Thanks, Mike.
